Best Practices for Authors Looking to Optimize Their Marketing Strategy – by Kimberley Grabas…

Chris The Story Reading Ape's Blog

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It’s an unfortunate truth that writing a good book doesn’t guarantee an author’s success.

With so many others vying for readers’ attention, it’s important to implement an effective marketing strategy. Various brands rely on best practices instilled by a Facebook advertising specialist or Instagram expert to promote their products, and authors may consider doing the same to attract a broader audience.

However, if hiring a professional is not currently in the budget, the onus is on authors to understand which marketing channels are available, and which will fit best with their marketing objectives.

Popular options include various social media platforms, a website, and email marketing. The tips here will help you sell more books by explaining how to independently optimize each channel.

Continue reading HERE

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About ann Harrison Author

I am a Christian author and a professional content writer who is totally blind. I also love to write about inspirational topics, such as spirituality, music, and anything else that my little heart desires. This includes character interviews, book reviews, and even a story or two. I write professional blog posts, landing pages and other materials for the word matters blog at, and a company called rushcube. If anyone wants to find out more about my writing, or if you need a freelance content writer, please email me at
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